Simmie Nichols
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created for Apropos

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Harmony - supplier of free-range, ethical meat

  • Logo design and concept
  • Packaging design across range of goods
  • Marketing and advertising literature across print and website

The Harmony identity and packaging were developed for a range of organic and free-range meats, with the brand built around the idea of living in harmony with nature.

The design communicated animal welfare, quality and provenance, supported by independent endorsements and a rating system giving consumers confidence in the authenticity of the products.

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