Little Asia - simmienichols

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Pendulum Strategies

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Foodchain

Little Asia Food Co - consumer range of authentic dumplings & wontons

Logo design, ideation and concept
Packaging design, photography art direction and full range extension

Little Asia was a new consumer brand developed for a range of ready-made wontons and dumplings.

The identity combined a distinctive logo with Asian-inspired food cues, strong product colourways, and clear packaging layouts to create a cohesive, contemporary range with strong shelf appeal.

Copyright © Simmie Nichols